Experience and innovation design

The iceberg metaphor illustrates the co-design work between the "visible" aspect of an experience (its design) and the invisible "hidden" aspects such as vision, business strategy, and UX design. Pollux focuses on:

1. Building sustainable digital and physical products and services that meet users' needs and create emotion
2. Thinking eco-design, responsibility, and accessibility
3. Proposing offers and design services to innovate the user experience: service, immersive, data, development, new technologies, etc.
4. Accompanying the digital transformation of public and private companies in collaboration with Docaposte and La Poste Group

We place user needs, expectations and behaviors at the heart of our design and development processes.

Thanks to our approach, we transform everyday digital and physical products through different phases:

1. Research phase : listening to user needs and keeping an eye on trends and market opportunities to draw inspiration and imagine scenarios
2. Analysis phase : researching, understanding and testing our users' uses in order to identify their needs and limit friction points
3. Design and development phase : design, develop, improve and update the solution with new functionalities until it becomes tangible. By co-constructing with the business and end-users, we create fluid, memorable and truly useful experiences
4. Follow-up phase : ensure the follow-up and support of product, technical, marketing, legal and data teams, etc., in order to plan the long-term evolution of products and services and guarantee the high level of our experiences